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The Fold - Lifestyle Magazine

  • Writer: Mira Halim
    Mira Halim
  • Jan 12
  • 2 min read

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The Fold: A Lifestyle Food Magazine Redefining Culinary Storytelling


The Fold is not just a magazine—it’s an exploration of the intersections between food, culture, and individuality. Designed as a monthly issue, it stands out by embracing an off-grid layout, boldly challenging traditional magazine formats to create something visually striking and thought-provoking.


At its core, The Fold is a celebration of the food experience in all its forms, bringing together diverse elements to craft a cohesive narrative. Each issue weaves together the following:

  • Foods and Cafes: Spotlighting hidden gems, iconic eateries, and culinary trends, The Fold offers readers an insider’s guide to unique dining experiences. The visuals and stories are curated to inspire curiosity and exploration.

  • Recipes with Personality: From cherished family recipes to contemporary creations, every dish featured reflects a personal story or cultural significance. This isn’t just about ingredients and instructions—it’s about the memories and emotions tied to every meal.

  • Writer's Perspective: What truly sets The Fold apart is its focus on individuality. Each contributor brings their personal lens, crafting articles that feel intimate and relatable. Whether it’s a reflective essay about a childhood dish or an opinion piece on food trends, these stories connect readers to the human side of food.


The Off-Grid Layout

The magazine’s layout is deliberately unorthodox, designed to break free from the constraints of conventional formatting. Here’s how:

  • Creative Typography: Bold, flowing text interacts with images in unexpected ways, drawing readers into the story rather than simply presenting it.

  • Dynamic Spacing: Negative space is used as a tool to let content breathe, creating moments of pause and reflection amidst vibrant visuals.

  • Layered Design: The layout incorporates overlapping elements—photos spilling over text, handwritten notes, and textured backgrounds—making each page feel like a work of art.


Why The Fold Matters

In a digital-first world, The Fold aims to bring back the tactile joy of flipping through pages, pausing to savor a photo, or rereading a particularly moving story. It’s not just a magazine; it’s an experience that invites readers to slow down, reflect, and engage deeply with the content.


By combining creativity, authenticity, and a touch of rebellion against traditional formats, The Fold redefines what a lifestyle food magazine can be: a platform where culinary art meets personal storytelling, and where every fold of the page reveals something unexpected.



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Mira Halim is a Graphic Designer in Singapore, specialising in a broad range of media from publications to marketing design. Her work is distinguished by its creative flair and strategic approach, effectively elevating brand identities and engaging diverse audiences.

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